Maverick Money Maker
Mack Michaels
First reviewed January 2010
Maverick Money Makers is an internet marketing membership service costing $97 per month.
There are mixed reviews of this online. But it’s definitely not a scam, and Mack definitely has solid, workable information to pass onto his customers.
He seems to concentrate a lot on the technical stuff about setting up affiliates, getting high rankings and drawing in names from google and stuff like that.
Now this is fine. However to my mind there’s too much concentration these days on newfangled technical systems and search engine stuff, and not enough about having a good core business idea.
The REAL downside, as far as I can tell from the various comments I found on forums… and the few impartial reviews… was that some of Michaels’ recommended methods were “unethical”.
One of his techniques is to use forums in order to drive people to your own site.
Now, while I don’t agree with hurling luncheon meat at forums , I don’t think it’s a problem using forums CLEVERLY and SUBTLY to locate potential customers.
I don’t think you need to invade forums like a crazed Attila the Hun, but there’s nothing wrong in going to places where your customers hang out and talk to them about your product or service.
People WANT to hear recommendations. They LIKE knowing what’s out there if it can solve their problems.
As long as what you have to offer is decent, with a money back promise, you should be okay.
There’s nothing wrong with using social networks to find potential buyers. Why should there be? I mean, all the big corporations are using all kinds of infiltration techniques all the time.
So his first technique I am fine with, if it’s done sensibly and with restraint.
However Michaels also recommends a strategy where you advertise for a fake job and get people to respond to it. You then use those names to build a contact list of customers.
Ouch. You can imagine that being splashed across Watchdog in a millisecond.
Saying that, he DOES advertise himself as a maverick right up front. So if you take advice from a ‘maverick’ you can hardly be surprised is his techniques are controversial.
That’s surely the point!
A final criticism of Maverick is that for $97 per month, the continued supply of new content was not as good as the first blast. And that while there was a customer service team, you couldn’t ever actually to communicate with him directly.
I assume by the wall-to-wall search engine presence that Mack Michaels is now so big, it would be impossible to deal with his customers directly.
This is the common problem with over-selling your advice, and why the best consultancy-style services are limited to certain numbers of subscribers at any time.
Anyway, I’ll keep my feelers out regarding this. My personal opinion is that this is a US based affiliate business and it’s not something I would get into.