Today's Adventure in the Biz Opp Jungle:
'In which Charlie's new puppy teaches him
how to make a killing during the credit
crunch... and 5 key areas where you profit
from people's urgent needs.'
Hi,
I've bought a puppy. A cocker spaniel called Hendrix.
For the past three days, while trying to house train him, I've started seeing the world through doggy eyes. A world of basic needs and desires.
Food, wee, poo, eat, sleep, hot, cold, chew, howl, sleep, wee poo.
(I refer to the dog here, but this could equally be applied to me.)
So when I turned on the TV yesterday, I suddenly found myself hearing the news reports with dog ears.
"Blah blah blah credit crunch," they said.
"Credit crunch, blah blah blah, credit crunch blah, blah blah, blah blah credit crunch."
It was a revelation!
Everyone is in a panic about the "credit crunch debt crisis housing crash nightmare".
But we're basing it all on a bunch of stats and percentages. Things that may happen. A hotchpotch of theories and grand scale economics.
Commentators and journos use the phrase 'credit crunch' over and over again, spinning us all into a panic.
You can't really analyse what it really means for your daily life. It's all swamped by the terrifying words "credit crunch". They instantly inspire fear, like shouting "BAD DOG!"
It's the depressing buzz word. And it sells a lot of newspapers.
Every single newspaper article now refers to 'the crunch'. No matter how obscure the subject.
"In the light of the credit crunch, what now for bridlewear?"
"Illegal brothel braces itself for the credit crunch."
"Credit crunch not as crunchy as Harvest Crunch bar."
Etc.Etc. And so on, and so forth.
To me, a lot of it is really just "blah blah blah".
It's tempting to think that all this high falutin' economic gibber-jabber means disaster for home business seekers.... That it will make it
hard for you to realise your biz opp dreams... harder to sell stuff... harder to make money.
That you face certain economic ruin.
Not at all.
In fact, I want to show you this is the time for you to shine...
How to turn the credit crunch into dosh
My dog Hendrix has taught me a lesson. That life is driven by our basic desires and needs.
To feel financially secure... to feel attractive to the opposite sex... to eat well... sleep soundly... love and be loved... succeed and feel successful... to be happy.
When times get hard, yes, people may buy fewer tellies, fewer fancy clothes, fewer cars... and the high street spend may fall...
But it doesn't change people's essential needs and desires.
To tap into this, here are 5 key areas where desires and needs could make you money:
* If you're selling health books, vitamins, energy drinks, self-improvement
manuals or that kind of stuff, you're on a winner. People will always want to feel healthier, and feel the need to take affirmative action, and pay for it.
* If you're marketing business opportunities, tax-saving newsletters,
money-saving books, financial opportunities, you're also okay. If people feel their jobs are threatened, or their income could freeze, they will want find other ways to make an income.
* If you're trying to make money from dating sites, chat lines, pet care, family-based products... well, people aren't going to stop seeking love and affection because of the words "credit crunch". In fact, they may need these things more.
* Same goes for trading. Spread betting, fixed odds and futures can all make you as much money when the stock market is going down as it is when it's going up.
* And if you're trading books or speciality items on Amazon or eBay, you'll also be on a roll. In times of economic uncertainty, MORE people will look for a bargain, a second hand version of what they want, or a cheap, quick sale to make a few quid. So there's plenty of opportunity there.
And, hey, look at this, from the news today....
Google eases worries of a slowdown
in online advertising
Google have announced that their first-quarter profits rose to $1.31bn, up 30% from the same period a year ago.
The search engine's boss, Eric Schmidt said "innovation in search, ads, and apps" were boosting profits.
Most commentators thought it would be hit by the slowdown of the US economy.
Not at all.
The internet is a part of life now. When someone is desperate for information on an illness, or looking for a pizza, or trying to find a partner, they're not going to stop using search engines.
They're not going to avoid clicking on a luring ad that promises to fulfil their needs... just because of the words "credit crunch".
If you can find a product or service that taps into people's deep needs and desires... rather than frivolous luxuries... you can turn the gloom into money.
Information products related to health, money and business opportunity are counter-cyclical.
When confidence is buoyant, salaries are high, employment is high and the markets are rising... business opportunities don't do well.
People are less paranoid about health. Less needy for alternative information, cheap sources of products... and more likely to spend money on fancy goods.
A lesson from the olden days
Back in 1998, I was in The Guild of Wealth. It was one of the very few business opportunity services around. Interest in home businesses was low. Everyone was buying penny shares and technology stocks instead.
It even closed down in 2001. I guess it wasn't getting enough new members. There wasn't enough happening in the biz opp jungle.
But the cycle reversed...
When the stock market fell and tech stocks crashed, suddenly everyone was looking for ways to feel better, make money and feel secure. Suddenly people were buying books, courses, seminars, newsletters again.
Instead of buying stocks in Amazon or eBay, everyone was using these sites to buy cheap books and CDs!
So chin up. If it gets as bad as the doom- mongers say, then think of this is an opportunity, not a disaster.
What to do now
Think about what kind of home business you'd like the run.
What have you tried so far?
Do any of them sound like they are counter- cyclical? ie: do they fulfil basic universal human needs?
For instance, if you sell self-help books on Amazon, that's a great niche in hard times.
But if you sell expensive coffee table art books, or old fashioned stock market books, perhaps rethink your speciality. Think about Forex, spread betting an fixed odds instead.
Whatever you want to try, get stuck into it now.
Don't listen to the news, get the website up, or write that sales letter. Find that killer information product. Set up that eBay shop or get that email newsletter ready.
Wait too long, and someone else will get there first.
YOU can do this!
YOU can be the one making £100 more every week, while everyone else is tightening their belts.
YOU can be thinking about cutting your hours at work down while everyone else is begging for overtime.
YOU can feel secure, no matter what they blather on about in the news.
Hey, and I got all this from a PUPPY!
Isn't life weird?
Check out these new reviews
To get yourself going, please check out what's new on my website. I've loaded up all my recent issues and bulletins, and updated the review section.
Take a look here:
www.bizoppjungle.com
If there's anything you want to know, type the product or opportunity into the search facility and see what comes up. There will be something for you, I promise.
Later alligator,
Charlie Wright
The Biz Opp Jungle
www.bizoppjungle.com